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PDA Intelligence

The data behind driver retention

People focused is how we work. Data driven is what you get. PDA Intelligence turns thousands of driver conversations into trends, benchmarks, and resources that help trucking leaders make better retention decisions.

Featured Whitepaper

The Real Cost of Driver Turnover

A clear-eyed look at what turnover actually costs a carrier — beyond the obvious recruiting spend — and the retention levers that move the needle most. Built on PDA's frontline driver data.

Where turnover cost really hides
The first-90-days risk window
What drivers say makes them stay
Download the whitepaper →

Free PDF · Replace with your gated-download link.

PDA logo mark PDA Intelligence Report
The Real Cost of Driver Turnover
"Common estimated cost to replace a single truck driver."
People Focused. Data Driven.

Resource Library

Tools and reading for trucking leaders

CALC

Cost of Turnover Calculator

Estimate what driver turnover is costing your fleet each year, then see what a 10-point improvement could return.

Run the numbers → PDF

Driver Retention Checklist

A practical checklist for auditing your onboarding and early-tenure experience — the highest-risk window.

Get the checklist → PDF

Exit Interview Question Guide

The questions that surface the real reasons drivers leave — and how to ask them without bias.

Get the guide → POD

The Resource Podcast

Conversations on retention, recruiting, and the people side of trucking from the PDA team and guests.

Listen now → NEWS

PDA Intelligence Newsletter

Retention data and trends delivered to trucking leaders on a regular cadence.

Subscribe → PAPER

The Real Cost of Turnover

Our featured whitepaper on the true cost of losing drivers and how to keep more of them.

Download →

FAQ

PDA Intelligence, answered

PDA Intelligence is our data and insights program. It turns the driver feedback we gather into trends, benchmarks, and reporting on truck driver retention — shared through our newsletter, whitepapers, and downloadable resources.

Enter your email in the newsletter form on this page. You’ll receive driver retention data, trends, and practical insights for trucking leaders.

Yes. PDA’s whitepaper and PDF resources are free to download. They cover the true cost of driver turnover and what actually keeps drivers in the seat.

Use PDA’s free turnover calculator. Enter your fleet size, annual turnover rate, and cost to replace a driver to see an estimated annual cost — then ask PDA to model it on your real numbers.

Want this reporting on your own workforce?

PDA can manage driver feedback for your carrier and deliver the visibility your leadership needs.

Talk to us →