Driver Retention · Trucking
Your drivers are worth keeping. We help you keep them.
PDA runs people-focused retention programs that stay close to your drivers through every stage of their career — and turn what they tell us into data your team can act on.
Trusted by trucking carriers · Nashville, TN · Since 2015
The Cost of Turnover
Every driver who quits costs you thousands
Turnover in trucking runs brutally high. Once you add job-board spend, recruiter hours, orientation, training, and the revenue lost while a seat sits empty, replacing one CDL driver adds up fast. Move the sliders to see what it costs your fleet.
What's turnover costing your fleet?
That's about 375 drivers replaced every year. Cut turnover by just 10 points and you'd keep roughly $425,000 on the table.
Get an estimate on your real numbers →Illustrative estimate based on your inputs and common trucking-industry replacement costs. Ask PDA for a model built on your real numbers.
The Retention Problem
You already paid to recruit them. Turnover makes you pay again.
In trucking, high turnover isn't a surprise — it's the default. Every driver who walks takes recruiting spend, orientation hours, and seated-truck revenue with them. Most carriers only learn why after the driver is already gone.
PDA changes the timing. We build a real relationship with your drivers while they're still driving, so problems surface early — when you can still do something about them.
People Focused. Data Driven.
What that actually means
People focused
A real human checks in with your drivers, listens without an agenda, and treats each one as an individual with changing needs — not a survey response.
Data driven
Everything drivers tell us becomes clear, reportable insight — so your leadership can see the "why" behind the numbers and act on it before a driver quits.
What PDA Offers
Retention programs for every stage of a driver's career
Drivers need different things on day one than they do in year five. Our programs adapt as their needs change and grow.
Driver Retention Program
Ongoing, proactive contact that keeps drivers connected to your company and flags risk before it becomes a resignation.
Exit Interview Solutions
Structured, honest exit conversations that reveal the real reasons drivers leave — patterns you can actually fix.
Workforce Visibility & Data
Driver feedback managed by PDA and reported back to you, so your leadership can see the "why" behind retention.
A Partner, Not a Portal
Retention isn't a survey. It's a relationship.
Plenty of vendors will send your drivers a questionnaire and hand you a dashboard. That's not what moves retention. Drivers stay when someone notices them, remembers them, and follows up. PDA becomes that someone.
FAQ
Driver retention, answered
PDA is a driver retention company for the trucking industry. We run people-focused retention programs that connect with your drivers at every stage of their career, surface why drivers stay or leave, and give your team the data to act before a driver quits.
We proactively reach out to individual drivers throughout their tenure, listen to their concerns, and report what we learn back to your leadership. By catching issues early and giving drivers a real point of contact, carriers keep more of the drivers they already worked hard to recruit.
Industry estimates commonly place the cost to replace one truck driver between roughly $8,000 and $12,000 or more, once recruiting, onboarding, orientation, and lost seated-truck revenue are counted. Use the calculator above to estimate the annual cost for your fleet.
PDA specializes in the trucking industry and works with carriers of all sizes. The same people-focused, data-driven approach also fits other high-turnover fields such as manufacturing, skilled trades, and healthcare.
PDA gives personal attention to every partner and every driver. Instead of a one-time survey, we build an ongoing human relationship with your drivers and pair it with clear reporting — so retention becomes a managed program, not a guess.
See what better retention could return to your bottom line.
Book a short call and we'll build a turnover estimate on your real numbers — no obligation, no jargon.
Talk to us →